
Coaches and Athletes
Drive elite performance through advanced training, nutrition, and coaching tips and strategies.

Now is the time of the year to reap the benefits of your hard training and clean eating. Hopefully most of you know what I mean by that. If not, don’t worry. You may still have some time, but you need to get started with these three workouts.
At TheBarbellCEO, we are all about raising the standards of coaches and athletes. Social media is one of the best, and worst, tools for sharing information to the masses. The GOOD is that it is so easy to spread AMAZING content online for free, and to help build your brand! The BAD is that typically a select few accounts own a large amount of followers, and may or may not actually be spreading amazing content and messages.
Exercises that target the “bi’s and tri’s” are coveted aesthetic staples that have stood the test of time in gyms all over the world. But today, many functional athletes argue that arm training is not vital to performance. While I agree to some extent, having jacked arms is respectable, even more so if you are an athlete.
The role of a high school strength and conditioning program is to implement scientific based programs, built to increase athleticism, reduce injury, and prepare kids for more strenuous events such as sports and post-high school athletic careers (and LIFE!), cannot be emphasized enough.